The search for ‘The Next Big Thing’ is already too broad. Many of us fancy chasing the dream of a boutique hotel in a world beauty spot or writing the next Harry Potter. Or, in other words, looking at a broad spectrum of new-new angles on career advancement, lifestyle choices and amazing leaps into what look like exciting worlds (from the outside).
These are competitive spaces with hoards trying to be the next ‘hit’.
I think I’m better pushing the next domino over – making a logical follow-on move from where I’ve been – and saving up to stay at that luxy hotel or to buy other people’s books… until I feel I’ve made it in my chosen path.
Am I being sensibly square? Probably.
Plus, is there really a ‘Next Big Idea’ that everyone might share? Ronald Cohen, founder of Apax, suggests we look at cycles and trends to analyse opportunity… and certainly everyone’s own career experience will lead them to value different aspects of the political, economic, social and technological revolutions that surround us.
So, Opencast ought to narrow the search in media, marketing, digital, internet, information, entertainment, software, services. I’ll only make the odd nod to Brazil-Russia-China-India, or my fantastic lingerie ideas or starting a parenting training business… great ideas I haven’t got grounding in.